Wu Dongping, the vice president and secretary general of the China Trademark Association, the director Li Yi and the deputy director Dong Qingxiang of the Membership Department visited Beijing Tengyu Law Firm on August 28, 2024. The two sides held an in-depth and fruitful meeting on the core issues of the intellectual property protection, trademark registration and management strategies, trademark brand protection mechanisms, and overseas intellectual property layout and defense strategies. The purpose of this meeting is to deepen cooperation within the industry, promote information exchange, and jointly explore how to more efficiently serve the trademark right owners, and promote the professionalization and refinement of the trademark legal services. The China Trademark Association has established a platform for study, communication and mutual development for the trademark industry.

Liu Li, the director of the Management Committee of Beijing Tengyu Law Firm warmly welcomed the Secretary General Wu and the delegation. She briefly introduced the firm's history, operation status, overseas intellectual property layout and protection, service areas, intellectual property personnel composition, development direction, and the management of the firm. She also expressed her expectation that the China Trademark Association can organize more high-value activities to promote the communication and cooperation inside and outside the industry, and jointly promote the prosperity and development of China's trademarks.
The vice president Wu Dongping shared the latest work dynamics of the Association and the cutting-edge trends in the industry . He made an in-depth analysis of the challenges and opportunities the trademark legal services is facing and put forward a series of innovative strategies and suggestions, which demonstrated a high level of professionalism and forward-looking strategic vision.

Wang Xin, the director of Tengyu Law Firm said that as a professional legal service organization, the firm always adheres to the principle of clients-orientated, and is committed to provide the clients with the excellent and comprehensive legal services. With close cooperation with the China Trademark Association, Tengyu Law Firm will further understand the industrial needs, accurately make out the client’s “pains”, and continuously optimize the service processes, improve the service quality, and strive to provide more accurate, efficient and professional legal support to the trademark right owners.

During the meeting, the vice president Wu Dongping pointed out that the Association will continually play the role of a bridge and a link, and actively build the exchange platforms, promote the communication and cooperation within and outside the industry, and jointly promote the development of China's trademarks.

Looking ahead, the China Trademark Association and Tengyu Law Firm will uphold the principle of trademark community, continue to deepen the connotation of cooperation, broaden the service scope, and create an open, inclusive, and collaborative trademark legal service ecosystem. China Trademark Association will provide the valuable opportunities to the industrial professionals for learning and communication, build a more open, inclusive, and win-win trademark legal service ecosystem, also provide the high-quality, efficient, and convenient legal services for trademark rights owners in China and over the world